BRIDGE REPRESENTATION
Scandinavia & Finland
Welcome to Bridge Representation, your premier consulting and representation agency specializing in the Nordic countries: Denmark, Sweden, Norway, and Finland.
At Bridge Representation, we bridge the gap between brands and the Nordic market, offering expert guidance in sales, marketing, and public relations within the tourism industries.
Our Services
At Bridge Representation, we provide a range of services tailored for international hotels and tourism destinations aiming to establish or enhance their presence in Denmark, Sweden, Norway, and Finland. Our approach involves crafting bespoke strategies for each client, aligning with their specific requirements and preferences.
Sales
Unlock new business opportunities and drive sales growth with our specialized services tailored for the MICE, Leisure, and Corporate sectors. Our experienced team is dedicated to prospecting new business and helping you to expand your client base and reach new markets. We offer expertise in trade education, product development, and contracting to ensure that your offerings are market-ready and competitive.
Marketing Services
In today's digital age, we understand the importance of staying ahead of the curve. Our team specializes in creating innovative campaigns tailored to your unique needs.
Whether you want to enhance your online visibility, kickstart a fresh campaign, or build valuable partnerships, our team is ready to offer expert guidance and innovative solutions
Public Relations
Elevate our brand with our specialized Public Relations services tailored for tourism and travel industry.
Our dedicated team specializes in crafting compelling pitches that grab attention and resonates with your target audience. We excel in organising events and press trips that showcase your brand in a positive light and create an industry buzz.
BRIDGE REPRESENTATION - HIGHLIGHTED PROJECTS
At Bridge Representation, we take pride in our portfolio of projects within the tourism sector, and you can explore some of our recent standout achievements below.
2024 BERG-HANSEN FAM TRIP TO LONDON
We had a fantastic time planning an exciting itinerary for this wonderful Norwegian FAM trip to London! We enjoyed showcasing the incredible offerings of Millennium Hotels in this vibrant city. From luxurious hotels in trendy neighbourhoods like Chelsea, Fulham, Knightsbridge, Mayfair and Kensington, to indulging in a quintessential English Afternoon Tea at the Tara Hotel in Kensington, and enjoying a fabulous dinner at The Chelsea Harbour Hotel with breath-taking views over the River Thames. It's safe to say that our guests were treated to a truly exceptional experience.
To top it all off, we arranged yet another culinary delight with a delicious lunch at The Bugis Singapore Restaurant at the elegant Baileys Hotel Restaurant.
Thank you to British Airways and Millennium Hotels for a fantastic collaboration, a special thanks to our partners at Berg-Hansen Reisebureau AS for making this trip a pleasure!
2023 MEET ENGLAND SALES MISSION
We had the immense pleasure of organizing the 2023 MeetEngland Scandinavian Sales Mission for five UK partners, including MeetEngland, Birmingham and West Midlands Convention Bureau, London Convention Bureau, Manchester Convention Bureau, and NewcastleGateshead Convention Bureau.
The main goal of the Sales Mission was to showcase England as a premier business event destination, and we took great joy in crafting a bespoke itinerary to achieve this goal. We handled everything from finding the venues, to selecting the ideal menus for three exclusive luncheons. We hand picked 20 MICE agents for each event in Copenhagen, Stockholm, and Oslo, and invited relevant media to attend each event to enable a larger audience to be reached.
Over the course of the three events, conversations flowed (as did the wine), knowledge was shared, taste buds were delighted and new business connections were made!
It was a delight to work alongside this prestigious National Tourist Board and Convention Bureaux and a privilege to meeting an incredible delegation, their passion for promoting England as a business event destination was truly inspiring.
2023 GDA MICE ROADSHOW
GDA Scandinavian Roadshow saw us creating another bespoke roadshow for a phenomenal group of DMCs from Europe & Morocco including cpb culturepartner Berlin GmbH, EY ZHN Greece SA - Travel & Experience Designers, Montenegro Concierge DMC, KTI Voyages and our partner Silversea Cruises.
The 3-day event provided an ideal platform for our partners to present their destinations to the Scandinavian market and establish new connections. This marked the 4th Roadshow we have created for GDA, and we are delighted to have a satisfied customer!
BESTIVAL 2023 BERLIN
Bridge Representation was proud to be the marketing agency in the Nordics for the annual Berlin MICE & Travel Business Festival: #BESTIVAL23. We had the pleasure to work with the visitBerlin – Berlin Convention Office team, and host a group of select MICE buyers, to discover all that vibrant Berlin has to offer. Three days of inspiring speeches, workshops, networking activities, vibrant colours, and of course amazing locations!
2024 NORDIC FORUMS ROADSHOW
We are still excited by the success of the roadshows we hosted in January earlier this year. The 2024 Nordic Forums marked our second successful event of this kind, uniting Nordic MICE and luxury buyers for three days of engaging B2B workshops.
We brought along 15 incredible handpicked hotels from around the world, carefully chosen to appeal to our Scandinavian clientele. The list included renowned establishments such as AC Hôtel by Marriott Nice, Core Hospitality, East Hotel & Restaurant GmbH, Emirates, ILUNION, Incentive Connections Tourism LLC, JIVA HILL RESORT, Jumeirah Hotels & Resorts, La Finca Resort, Le Meridien Beach Plaza - Monaco, Millennium Hotels and Resorts, Mercure Hotel MOA Berlin, PortAventura Business & Events, Real Hotels Group, The First Group and Valamar Riviera.
Over the course of the three days, we organized a series of after-work workshops for over 60 MICE agents and Luxury Buyers across Oslo, Stockholm, and Copenhagen. These roadshows were hosted in spectacular venues like the elegant Hotel Continental in Oslo, here the relaxed and interactive workshop format provided an ideal setting for establishing valuable business connections, while guests enjoyed a glass of wine and delicious bites.
In Stockholm, the elegant 7A Strandvägen provided an exquisite setting for networking and mingling over drinks and mingle plates.
The roadshow concluded at the luxurious Skt Petri in Copenhagen, this stylish 5-star hotel served as a fitting finale to a truly successful gathering.
In every city, one lucky winner was awarded two round-trip flights with Emirates to Dubai, along with complimentary stays at one of Jumeirah Hotels and Resorts or The First Hotel Group properties in Dubai. It is safe to say that all attendees left with a sense of excitement and anticipation.
2023 NORDIC FORUMS ROADSHOW
This was our first Nordic Forums tradeshow, and we were bowled over by its success!
This 3-day B2B Tradeshow kicked off at the luxurious Skt Petri in Copenhagen, followed by a memorable evening at the chic Diplomat Hotel in Stockholm. The tradeshow culminated at the Amerikalijen Hotel in Oslo, where attendees were treated to a break from city life and transported to some of the world's most luxurious destinations.
2023 INCENTIVE CONNECTIONS NORSK FAM TRIP TO DUBAI
We were delighted to have the opportunity to educate a fantastic group of Norwegian MICE agents in Dubai. We thoroughly enjoyed collaborating with Emirates and our exceptional local partners during this exciting two-day program.
Our VIP guests were given the ultimate 5-star experience, including round-trip flights with Emirates, 2 nights at The First Collection Jumeirah Village Circle and the final night at The First Collection Business Bay, as well as a Safari Experience and Sightseeing tours showcasing everything Dubai has to offer.
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